| Yup, This Is About Right |
Before I go on this little rant, let me acknowledge that I haven't posted a new article in about a month. And, what caused me to emerge from this four week hiatus? None other than the "first day of NFL free agency", the very same subject of my criticism. Boomtower, blam-o, game over man, adios pelota... there it is. People are excited about football, IN THE MIDDLE OF MARCH!!! The NFL has become the Leviathan of American sports, gobbling up all the marketing dollars in it's path. Like the Death Star against Alderaan, the other pro leagues don't stand a chance.
Take a moment and think about this, when can we go an extended period of time without the NFL plastered all over the major sports media outlets? From the final moment of the Superbowl in February, we have less than a month until the scouting combine. After the combine, we have less than a month until the first day of free agency (which is apparently a huge deal now), in mid March. Then in April, teams can officially begin their offseason workout programs and the season schedules are released. Before you know it, we get the NFL Draft in May! But the thrills are just starting, wouldn't you know, team's have their mandatory mini camps in June and the actual training camps are in July. Then, it's already preseason in August and look at that, the first regular season game is in early September, ready to carry us through February and the Superbowl. A continuous cycle, a literal year of NFL action.
Now don't get me wrong, I love my football as much as any red blooded American. You guys, my loyal readers all see it, 80% of my posts are about the 49ers. But come on, give me a break. It's Spring Training for crying out loud! The NHL and NBA are headed down the home stretch towards their respective playoffs! There are so many meaningful games happening now, yet the NFL still finds a way to steal the spotlight.
The worst part is, I am completely guilty of falling into this NFL trap. For the last two days, I've been plastered to my phone. Constantly checking my Bleacher Report and ESPN apps. Then, immediately jumping back to Facebook, to take part in a conversation about the Whitner/Bethea switch, or how Jim Harbaugh can salvage Jonathan Martin. It's all just insane. We should be mulling over Spring Training stats, Opening Day is in two weeks or so. TWO WEEKS... and we're all here talking about football.
So I don't really know where I've gone with this. But all I can say is, kudos to you, NFL. Great job. You've 100% stolen the hearts and minds of America's sport consumers. Heck, you even want to expand the brand to the United Kingdom. I can hear Roger Goodell calling, "Join me, and together we can rule the galaxy... of the world's sporting dollars."